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Formula for Success
Someone recently forwarded to me a study which illustrates so-called “consumer preferences” for game genres. Data was generated by asking consumers what existing genres they prefer to play – with expected results. What’s interesting to me is that many of the genre choices could only have appeared on the selection list in recent years: extreme…
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Who’s the Wiiner Now?
Nearly two years ago I made some pretty bold statements regarding the Next-Gen Console Wars – asserting that Nintendo’s Wii would dominate, and was the only platform that should be called “next-gen”.